Step Inside the Circuit: with Lewis and Jenson

Our latest work for global client Johnnie Walker’s sponsorship of the Vodafone McLaren F1 team.  ‘Step Inside the Circuit’ is a branded content platform following Lewis and Hamilton as they give us a glimpse into the amazing world of F1 and the rockstar lifestyle attached. What I’m really proud of is the fact that we release this content within 24hrs of the actual race – ensuring it’s contextually relevant and exciting. Well done Grant Hunter, Paul Gage and team at Iris Worldwide, Singapore. Onwards and upwards