How Nike SB, Red Bull, Grey Goose, Diesel and Burger King made it

Some case studies on how the best brands have had success and failures. A look into Nike SB, Red Bull, Levi’s vs Diesel, Grey Goose vs Absolut and the re-incarnation of Burger King. Some observations on what other brands can learn. The preso is from last year but I never put it on the blog…

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